The author of a brilliant, avant-garde, almost futuristic styling is Yoshinori Kohinata gladius. Designer's intention was to create the original figure, looking not only to attract motorcycle enthusiasts. The idea was that the driver riding a gladius is never bored, to the end of kilometers have increasingly wanted to continue its journey. It was not easy, given the extremely varied tastes and expectations of customers in different markets. Therefore, the design work, Yoshinori Kohinata spent a lot of time in different parts of the world, trying to understand the specific tastes and needs of motorcyclists. Early in the morning visited the bazaars on the outskirts of Milan, walking in the streets, carefully watching the passers-colored clothes, watched the scenery of highways, looking for inspiration for the project, which is liked by customers in different markets.
The result is a model of Suzuki Gladius, which quickly gained recognition both experts and customers around the world, Suzuki has brought us an extremely valuable, prestigious award.
The award is given by the system operator Good Design Products Selection System, known as the G Mark System, founded in 1957 by the then Japanese Ministry of Trade and Industry. Over the past 50 years, the prize Good Design Award has been awarded a total of 35 thousands of consumer products for their usability, innovation and innovative design, gaining great prestige and recognition in the Japanese market.
More than 1 000 manufacturers and industrial designers JIDPO shows every year about 3 000 products, which are candidates for the prize Good Design Awards. Their values are evaluated by a team of about 70 experts who select and recommend projects worth their opinion of this prestigious award. Good Design Award shows how plays an important role in today's industrial design, to meet the market demands and needs of modern consumers in all possible sectors, as well as determining the future directions of development of society lifestyle
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